MICROSOFT OFFICE 365 “ENGAGE SERIES: HELLY HANSEN EPISODE 1”

Directed by Mark Littman

To illustrate how Office365 can instantly unite teams around the globe, we told the story of how one super-high-tech jacket was created in a 5-part web series.
From fabric designs to marketing ideas to supplier constraints to customer feedback, we worked with performance outdoor retailer Helly Hansen to deliver a drama-filled front-row seat to the creation of a real consumer product in the modern economy.
 
Agency: BODEGA
Client: Microsoft
Director: Mark Littman