UNDO ORDINARY “UNDO ORDINARY”

Directed by Haley Geffen

Undo co-founder Robin Arzon approached us to tell the story of the foundation of Undo Ordinary, a fitness movement that motivates women to band together with swag. We created a stylized teaser and a longer trailer that introduces key members of the team.

 
Agency: BODEGA
Client: Undo Ordinary
Director: Haley Geffen