Adam Reid

Director/Writer Adam Reid joined forces with IZOD and Colin Jost (SNL) for this parody spot about advertising.

BODEGA worked closely with the PVH team from initial strategy, concept, production, edit and final mix to deliver the largest marketing effort in IZOD history.

 

“It was actually really fun to make,” says Jost. “It was one of my favorite, I’d say, filming experiences of my life.”

 

Look for a not-so-subtle cameo from a Super Bowl MVP.  And you know, nunchuck ping pong.