Challenged with making audiences rethink what the web can be, BODEGA conceived and produced this spot for Microsoft and their revamped browser built for touch. It stars director Adam Reid’s son Theo as he discovers the world of touch all around him. BODEGA handled every aspect of production and post including the original score.
No Side Effects
BODEGA partnered with intimate apparel brand Warner’s to create this on air campaign for their revolutionary “No Side Effects” Bra. We wanted to make a bra commercial that was honest. It stars real women who can relate to bra-blems like “Sleevage”. BODEGA handled every aspect of production and post on this project.
Just like That
BODEGA director Adam Reid created the very personal film as a gift for his real life wife Nell. It became the first national spot for the Jewish matchmaking site.
Director Adam Reid led this national campaign for Grey NY as a re-launch for Nestlé’s frozen food brand. The campaign, which stars real life night nurse Elizabeth Ryan doing what she loves, was a social media hit and a big pivot for Lean Cuisine who saw sales soar after the launch.
BODEGA worked closely with the PVH team from initial strategy, concept, production, edit and final mix to deliver the largest marketing effort in IZOD history.
“It was actually really fun to make,” says Jost. “It was one of my favorite, I’d say, filming experiences of my life.”