Directed by Peter Sorcher

Agency: Zambrelli + partners, NY
Client: Alger
Director: Peter Sorcher

We partnered with Zambrelli, NY to continue the Conversations With Tomorrow digital campaign for their client Alger.  Together we researched luminaries from the medical, science and technology sectors to explain what they believe was the next trend in their industry.  This piece featured the topic of Big Data as explained by Kenneth Cukier, a leading journalist with The Economist and TED Talk speaker.  The interview features many insights to the world of big data and how it is improving the way we live, as well as all the services and life care around us.