Under Armour Olympics “Ice Man”

Agency: BODEGA
Client: Under Armour
Director: Haley Geffen

Just in time for the Winter Olympics in Pyeongchang, BODEGA teamed up with Under Armour and US Speedskating to debut the new Olympic speed skin. With VFX by Zoic Studios, the piece showcases the suit’s asymmetrical skin design that matches the athletes’ natural movement.